Category Insight Analyst

Job description

Job Description:

As Category Insight Analyst at ZoodMall & ZoodPay Pakistan, you will support our strategy to become more consumer-centric by actively managing all products catalog data on various e-commerce sites, ensuring high conversion rate, revenue growth, profitability, data quality, integrity, compliance, and consistency.


  • Create and develop a long-term plan and strategy for the development of the product categories
  • Analyze product data from ZoodMall and ZoodPay, competitive platforms, and 3rd-party suppliers 
  • Analyze local market needs and trends for your product category and plan the growth accordingly
  • Identify the catalog that could help increase ZoodMall and ZoodPay's  Gross Merchandise Value (GMV), conversion rate, and customer satisfaction
  • Deliver monthly business plans for the category and ensure category growth through end-to-end product selection, expanding assortment, price leadership, key partnerships, and category monetization 
  • Working with cross-functional teams to plan the growth of category supply, improving supply depth, and preventing supplier risk
  • Identify the best pricing for hot products and push them on the ZoodMall and ZoodPay Marketplace
  • Select products for marketing and promotional activities and coordinate with the Marketing team and Sales team on the execution
  • Monitor product performance in each slot/promotion, and develop the best strategy to increase sales 
  • Manage a large portfolio of retail brands and develop appropriate strategies for each
  • Coaching the team of Seller Account Managers and ensuring that they will achieve their KPIs
  • Ensure best-in-class customer experience journeys for your category

Job requirements


  • Fluent in spoken and written English language
  • Advanced analytical skills
  • KPI oriented  
  • Proficiency in Microsoft Office
  • Familiar with e-commerce
  • Ability to adapt and learn new concepts easily and efficiently
  • Good communication skills
  • Well-organized, disciplined, and highly motivated
  • Experience in retail is a plus
  • An individual who works collaboratively and is comfortable operating in a dynamic and fast-paced environment